Services As a vendor
you are their client, but remember no matter how good they are they cannot perform miracles! To get the best from your
agent
nurture good communication and a good rapport - if you can, pop in and visit the
agency from
time to time and get to know the team working for you. The
quality of the ongoing relationship you have with the agency is vitally
important to achieve the best results.
Measuring up
and taking details You
must expect your instructed agent to spend some time measuring up, taking photographs and finding out as
much as possible about your home. A floor plan may also be completed. They should work quickly to produce accurate
'property particulars' and they will send you a
draft copy for approval before distributing them to
interested parties. They should also ask you to fill in a
questionnaire about matters you will need to think about during
the sale such as building work, planning permission and guarantees
relating to your home. You
should always expect an accurate and detailed 'brochure' of your property
to be the basis of your agents' marketing. The content and
appearance of this brochure is a vitally important step in marketing. Marketing
options
to consider Your agent should discover your views on the amount of marketing you
want and then offer advice. Normal strategy would include options of a'For
Sale' board outside your home and regular advertising in newspapers,
some magazines and on the internet. If the agency has more than one
branch establish which offices will hold details of your property. You
can choose different forms of marketing for your property
which you may not have thought about and may influence the commission quoted
to you. 'Low
key' as opposed to 'full marketing' may be an option when you
have the time to test the market quietly before exposing your property to
a wider audience. This useful period can be used to assess if the price is
right and to be selective about who is told about the sale. If you have
other ideas of your own express them to the agent, but you may need to pay
for more unusual advertising in addition to commission. Don't forget agents
can also advise about more unusual ways to sell your property such as by
auction.
A note of the further services offered to vendors by estate agents
are shown beneath the 'Services' button in the margin.
The
second group of buttons in the margin show this
subject's linked pages - so click, read on and enjoy!
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Estate
Agents 
You
must expect your instructed agent to spend some time measuring up, taking photographs and finding out as
much as possible about your home. A floor plan may also be completed. They should work quickly to produce accurate
'property particulars' and they will send you a
draft copy for approval before distributing them to
interested parties. They should also ask you to fill in a
questionnaire about matters you will need to think about during
the sale such as building work, planning permission and guarantees
relating to your home. You
should always expect an accurate and detailed 'brochure' of your property
to be the basis of your agents' marketing. The content and
appearance of this brochure is a vitally important step in marketing.
